Ok, so I may not be the worlds best uber marketing guru (or maybe I actually am?), but I do know a money opportunity when I see it. And I saw it when I was watching the MTV show Jersey Shore. Now I know there is a lot of hoopla about how Italian Americans are portrayed on the show and I’ll let other blogs go on and on and on about that. Me I’m in it for the idea I saw inked on one of the cast members.
Pauly D AKA DJ (DJ Pauly D) has Cadillac tattooed on his right flank. His entire rib cage for the rest of his life is going to be an advertisement for a classic American brand. A brand that is best known for its older drivers along with a select SUV that is a favorite of rappers, actors and golfers. Cadillac and parent company General Motors are trying to make their brand more hip and cool. They have created the “V” line of performance. American cars that can compete with their German counterparts. They now have cool fast luxury cars to give them that cool edge?
What better way to bring your brand into the spotlight than to take advantage of this hip cool young show with this self-professed Guido. Word on the street is the chicks love him.
So hello GM- take advantage. Put him in your newest coolest car- watch millions follow- and make that cash guys!
He’s like a modern day Marky Mark with Cadillac on his body ripe for selling cars not boxers.
Cadillac take advantage!
Get this kid in your newest car and sell millions!
Oh, and give me a cut of the cashola!
–above view my concept rendering of a new Cadillac ad. –


That is AWESOME! What a great ad. Everyone loves Pauly D and he definitely has a following among young, cool crowd. Hope u get it Pauly!
Chicks do love him!
I love it! I say do it Pauly D!
Definitely. Pauly D made that show – he was so much more in control than Mike “The Situation” or Ronnie. You da’ man Pauly!
I love pauly d… but i think someone beat with the cadillac tattoo and im sure is not been appointed as a spokes person … check out this pic maybe you will know who i am talking about http://www.eviltattoo.com/celeb/travisbarker4.jpg
Kendall -lol- you totally missed the point. It’s not about Travis Barker vs. Pauly D. Pauly D is hot right now and Cadillac should capitalize on that. That’s what this is about.
Travis Barker wants his tattoo back…
Pauly D says Drive One Bro!! That’s hilarious! Lol