With the Weather Channel promising a beautiful day, and my new Nikon D3000 desperately awaiting its maiden voyage, I thought it would be a perfect day to make the drive to Orlando and check out the 2010 Cars for the Cure charity exotic auto show. The show was located at the wonderful Colonial Town Park in Lake Mary, FL (just outside Orlando), with all proceeds benefiting the American Lung Association. I love auto shows and to me there’s nothing better than an exotic auto show. The icing on the cake was the charity part of it. What better way to spend a Saturday afternoon than checking out some rare, expensive, and exclusive cars knowing that all the money goes to a great organization? There isn’t one!

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In the world of cars there are all kinds of elements to get your butt in the seat. Performance numbers, paint colors, interior options out the wazoo just for starters.

But without adequate TV commercials I don’t think any of us would become as passionate about cars as we do. Its one thing to read about a vehicle, but its a whole other story to see the car of your dreams moving – zooming around a track, drifting around a wet corner, exciting almost all of your senses.

Making you think: I need that car! Even if you don’t. (more…)

Top Gear: Richard Hammond tests the Lexus LFA

This is an awesome video like a mini movie / video game all about the Lexus LFA

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“It’s even got a spoiler… It’s the real deal!”

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Ok, so I may not be the worlds best uber marketing guru (or maybe I actually am?), but  I do know a money opportunity when I see it. And I saw it when I was watching the MTV show Jersey Shore. Now I know there is a lot of hoopla about how Italian Americans are portrayed on the show and I’ll let other blogs go on and on and on about that. Me I’m in it for the idea I saw inked on one of the cast members.

Pauly D AKA DJ (DJ Pauly D) has Cadillac tattooed on his right flank. His entire rib cage for the rest of his life is going to be an advertisement for a classic American brand. A brand that is best known for its older drivers along with a select SUV that is a favorite of rappers, actors and golfers. Cadillac and parent company General Motors are trying to make their brand more hip and cool. (more…)